The Brand
RELIV PERFUMES
DISCOVER
Memory lives in the senses.
A fleeting thread of incense from an ancient temple. The cool, green stillness of a bamboo grove after rain. Cherry blossoms carried on a spring breeze. These are not merely scents—they are doorways.
A single breath can transport us across continents and years, returning us to places, people, and moments we thought were gone.
This belief lies at the heart of Reliv Perfumes.
Reliv Perfumes was founded on a simple but profound idea: the world is too beautiful to visit only once. Through fine fragrance, we invite people to revisit the places that have shaped them and discover new destinations through scent. Our mission is to map the globe through sensory storytelling. Each collection is inspired by a destination, culture, or landscape and translated into fragrance with both scientific precision and artistic expression.
Founded by Ruchita—a chemical engineer, former Silicon Valley executive, and lifelong fragrance connoisseur—Reliv Perfumes occupies a rare intersection of engineering, luxury craftsmanship, and emotional experience. Every fragrance is personally crafted by Ruchita, blending technical rigor with a deep appreciation for memory, travel, aesthetics, and culture. Each one proudly designed in California and manufactured in the USA with the same precision, craftsmanship, and uncompromising commitment to quality that defined her career in Silicon Valley.
Reliv Perfumes extends beyond fragrance itself. Packaging is conceived as an art form, designed to reflect the character and beauty of each collection and intended to be treasured long after the final drop is worn.
Designed in California. Manufactured in the USA from American and Imported Ingredients.
THE DEBUT COLLECTION: JAPAN
Three fragrances . Three landscapes . Three ways of experiencing Japan
MEET
The Founder
The Foundation: Mumbai to the United States
Ruchita’s story begins in Mumbai, India, where she grew up surrounded by the layered sensory richness of one of the world’s most vibrant cities — its colors, chaos, cuisine, music, and unmistakable scents. That early immersion in a world of texture and sensation quietly shaped everything that followed.
She pursued Chemical Engineering at ICT Mumbai (formerly UDCT), one of India’s most esteemed technical universities, earning both a rigorous engineering foundation and a deep appreciation for the real world’s vastness. It was the kind of education that teaches you not just how things work, but why they matter and how they are build.
In the late 1990s, Ruchita made a defining leap — immigrating to the United States with open eyes and few guarantees, drawn by the promise of new opportunities and the chance to keep learning. She landed in Silicon Valley at one of the most electrifying moments in its history, and she didn’t just witness the revolution — she helped build it.
Thriving in Silicon Valley: From Startups to Enterprise
Over more than 25 years, Ruchita built her career across the full spectrum of Silicon Valley — from the energy and intensity of early-stage startups to the scale and complexity of large enterprise companies. She rose through the ranks on the strength of hard work, grit, and unshakeable discipline, becoming a senior leader at a time when women in technology leadership were rare. For 12 years she served as an executive leader, often as the only woman in the room.
Rather than retreat from that reality, she leaned into it — bringing a strategic, collaborative, and deeply empathetic leadership style that consistently delivered results. Known for her sharp aesthetic sensibility and an exacting standard of quality, she built and guided global teams, launched successful products, and earned trust across some of the most competitive organizations on earth. Her tenacity to see things done — and done beautifully — became a signature. Her approach was always the same: stay positive, stay curious, and treat every challenge as a chance to grow and treat everyone with respect.
Throughout her corporate tenure, her favorite part of the job remained the human element—connecting with people, mentoring talent, and learning from diverse perspectives.
Anchored by Gratitude
None of it happened alone. Ruchita is deeply grateful for the love and encouragement of her husband, family, friends and colleagues, who supported her at every turn — through the long hours, the bold bets, and the moments of doubt. She feels especially fortunate to have had a spouse and parents who stood beside her unconditionally throughout her journey, making it possible to show up fully at every stage of her life and career. That circle of support remains one of her greatest sources of strength.
The Evolution: An Eye for Aesthetics
While her career was anchored in software, Ruchita’s foundational love for fragrances, her innate creative talent, and her keen eye for aesthetics never left her. Outside the office, she fed her soul through travel, immersing herself in global cultures, distinct cuisines, vibrant music, nature and local regional scents.
She became fascinated by the profound emotional architecture of human memory—specifically how a single scent, a melody, or a taste has the unparalleled power to instantly transport us back to a specific, cherished moment in time. She realized that her technical background, combined with her artistic vision, gave her a unique edge in the world of olfaction.
Fragrance is the ultimate time machine. It collapses years of distance in a single breath, bringing us right back to the places and spaces where we felt truly alive and special.
A New Chapter: Reliv Perfumes
That fascination became a calling.
Reliv Perfumes was born from the conviction that fragrance is not just a luxury — it is a vehicle for memory, identity, and belonging. Drawing on her chemical engineering background, her natural talent for aesthetics, and decades of disciplined creative leadership, Ruchita personally crafts every fragrance in the collection — each one proudly designed in California and manufactured in the USA.
She brings the same precision, craftsmanship, and uncompromising commitment to quality that defined her career in Silicon Valley. More than a fragrance line, Reliv Perfumes is a curated sensory map of the globe — created to help people revisit the world they carry inside them.
Today, Ruchita is doing the most personal work of her career:
Helping people revisit the world, one scent at a time.